Matcha, Matcha, Matcha!

You know you’ve seen it: the matcha green tea angel food cakes, and the chocolate and matcha green tea marble cakes and the adzuki bean paste filled chocolate cupcakes with matcha green tea frosting and the…I could go on, for years, really, but I’ll stop now because I think I’ve made my point.

Matcha green tea is ALL OVER the place! And if this were the Brady Brunch, you know the good old regular green tea beverage recipes would be feeling the brunt of matcha’s popularity. Instead of Jan’s ever-famous “Marsha, Marsha, Marsha,” we’re all about the “Matcha, Matcha, Matcha!”

Just how bad is it?


Trader Joe’s is probably one of the biggest perpetrators of the situation. From matcha green tea lattes, to matcha green tea mochi, to yes you read that right, matcha green tea yogurt! They sell all of these products and yes I’ve bought them all.

Sorry Jan, I mean regular green tea: I’m one of them. That matcha green tea powder is just gold in the flavors department and just like the rest of foodie land, I can’t get enough!

But there’s a reason why we’re having all of this, and that’s because it’s not only tastier, it’s better for you. Brainready.com explains that having the whole green tea leaf (aka in the concentrated powder that is matcha powder) is necessary to reap the said benefits to green tea. In other words, all those stroke-preventing, cancer-fighting, cholesterol-boosting benefits they talk about coming from green tea only really happen if you consume the real stuff….the whole green tea lead that isn’t usually found in regular steeped green tea but is found in matcha powder.

So keep baking my friends. Keep experimenting with those matcha flavors. Because thanks to you, the world is not only healthier, it’s tastier.

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  • JEP

    As you know, I’m historically one of those inexperienced tasters:( NEVER have tried anything matcha & not really sure I want to…What have been some of the best tasting products or recipes using matcha?

  • http://holybasil.wordpress.com Christine

    I’m addicted to matcha…though I haven’t tried TJ matcha-flavored yogurt. I didn’t like the matcha flavored froyo from Pinkberry. Was this good?

  • Karen Thompson

    never tried it,how do you go about getting it???? I would love to try it.I love to experiment with new things,you never know what you might be MISSING!!!!!!

  • http://www.recipe4living.com Hillary

    JEP – I wouldn’t classify you as inexperienced! You’ve tried tons of foods based on your SE topics. I personally LOVE matcha green tea ice cream…particularly in mochi ice cream! (ice cream covered in a coat of rice)

    Christine – To be honest, I didn’t love the yogurt. I thought I would so I was surprised. I do love just about everything else matcha though.

    Karen – You can buy a ton of matcha products at Trader Joe’s or you can buy some matcha powder and make your own things here: http://www.amazon.com/Matcha-Green-Tea-Powder-loose/dp/B000GB0TMW

  • http://figswithbri.com Bri

    I tried TJ’s matcha yogurt. Didn’t really do it for me. I like the matcha mochi they sell, but my fave flavor is mango. I am always willing to try it, but my preference is to to drink my green tea.

  • Connie

    I live in the middle of nowhere so I haven’t heard of Matcha until now. But, my question is – can’t you just open a green tea bag and sprinkle it on salads or yogurt or whatever and get the reported benefits?

  • d0ink

    hello, do you know where to buy matcha in manila?

  • http://www.matchasource.com lewis

    I’m helping the folks at Matcha Source Green Tea (www.matchasource.com) introduce their products to bloggers. I really enjoyed your post, which is why I contacted you. If you send us an email at lewis@matchasource.com or info@matchasource.com, we can consider sending some complimentary products. A blog post about us would really be much appreciated. Thanks again for all your help

    –Lewis

  • Alan

    If you enjoy drinking high quality matcha like me, try http://www.breakawaymatcha.com/. This is premium matcha for drink only. Enjoy! :)

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